The Rise of Gender-Neutral Segment in Fashion

These days, more and more menswear and womenswear collections feature items that are clearly unisex or at least not specifically tailored to either gender. These clothes typically have a simple design, a neutral colour scheme, and a loose fit to appeal to the widest possible audience.
Gender-neutral clothing has emerged as a way to promote inclusivity in response to the growing acceptance of gender-neutrality in both society and the fashion industry.

From 2021 to 2030, the global market for gender-neutral apparel is expected to expand at a CAGR of 6.5%, indicating the rising demand for more inclusive clothing.

After what it has become now, fashion is for everyone.

It has helped fashion brands reach out to consumers directly and promote their inclusive collections.

Several fashion brands use influencers on social media to promote gender-neutral clothing and reach a younger, more diverse customer base.

The fashion industry is watching the growing market for gender-neutral clothes with great anticipation.
Designer Kunal Anil Tanna claims that while gender-neutral clothing has existed in some form in Indian culture for millennia, the modern iteration is a relatively recent occurrence in the country. The country as a whole is still becoming used to and accepting of this idea. Sportswear is currently the most common kind of gender-neutral apparel in India, yet there is a growing population that is curious about and receptive to trying out unisex styles.

Co-founders Mriga Kapadiya and Amrit Kumar of NorBlack NorWhite hold the view that humans are not easily classified. They are multidimensional beings that reject black-and-white thinking in favour of a spectrum mentality that has inspired both their colourful collection and its conceptual underpinnings.

These days, more and more menswear and womenswear collections feature items that are clearly unisex or at least not specifically tailored to either gender. These clothes typically have a simple design, a neutral colour scheme, and a loose fit to appeal to the widest possible audience. The goal is to make clothes that everyone, regardless of their gender identity, can wear and feel good about.

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